Recent Blogs

Identity Crisis: Branding for the Healthcare Industry

December 14, 20170 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show That Branding Guy™, we discussed healthcare branding and marketing challenges with an industry expert. Joining us on the show was Vince Parry – President of the Parry Branding Group, branding expert and author of Identity Crisis – Healthcare Brandings […]

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Viva Vino Campaign Boosts New Mexico Wine Industry

December 4, 20170 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show That Branding Guy™, we discussed branding and marketing challenges of a venerable New Mexico industry. Joining us on the show was Chris Goblet – Executive Director of the New Mexico Wine organization. The mission of the group is to […]

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Nambé: Branding Museum Quality Designs

December 4, 20170 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show That Branding Guy™, we discussed branding and marketing challenges of a Santa Fe retail business. Joining us on the show were Rachel Trudeau and Tracey Smarsh, Corporate Sales Manage and Sr. Director of Retail and eCommerce, respectively for Nambé, […]

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Growing a Strong Brand: CLC Pecans

November 18, 20170 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show That Branding Guy™, we discussed branding and marketing challenges of agriculture in New Mexico. Joining us on the show were Tami and Wade Cavitt – owners of CLC Pecans located in Hobbs, New Mexico. Tami and Wade acquired an […]

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