Archive for November, 2016

Branding a Signature Community Event

November 29, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Christmas on the Pecos 25th Anniversary Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of an annual signature community event. Joining us on-air was Lisa Boeke, Tourism […]

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Generate Excitement for Your Brand

November 27, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how to generate buzz for your brand. All businesses that interact with customers have an opportunity to generate excitement for the brand and make those interactions great customer experiences. This applies whether it is a B2B or B2C enterprise. […]

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Building a Brand on Global Citizenship

November 22, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Santa Fe Council on International Relations Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe organization that builds global citizenship. Joining us on-air was […]

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5 Marketing Tips for Mobile Devices

November 21, 20160 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. We are discussing critical elements for effective marketing on mobile devices. In today’s environment it is more important than ever to connect with your target market through the channels where they are receiving information; that means mobile devices. In the past we have discussed […]

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