“Jim Glover and Dave Hayduk, Those Branding Guys, are well-known radio personalities in Santa Fe, but their live presentation to the Santa Fe Area Home Builders Association was even better than their radio program. Their ability to convince skeptical builders that their “brands” reside in the minds of their consumers and not in their marketing materials and logos, really made an impact on the group, and in particular on me as the Executive Officer of the association.”

Kim Shanahan
Executive Officer, Santa Fe Area Home Builders Association

Connect on LinkedIn – Endorsements & Recommendations

Why James Glover

James Glover Putting Brands on the Couch

James Glover Putting Brands on the Couch

Once a Day Marketing partner James Glover is an engaging presenter and enjoys sharing his wealth of branding knowledge and wisdom with his audience. Glover has extensive experience lecturing to businesses, organizations, and universities.


Once a Day Marketing offers dynamic and insightful lectures on branding, marketing and media that captivate and inspire audiences large and small.

Please contact us to learn more about our lectures, workshops, webinars or to schedule an appearance.

Lectures include:

Brand Bold vs Brand Old

Successful brands do whatever it takes to be number one in the minds of their target markets. They know how important it is to Brand Bold. Companies that Brand Old keep doing what they’ve always done as they watch their market share fade away. This lecture rattles the cage of branding and encourages all brands to be bold.

Brand Positioning

Marketers frequently attempt to make their brand all things to all people. This lecture stresses the importance of brand positioning and how it shapes all subsequent branding and marketing activities.

7Ps of Marketing

The 7Ps of Marketing are powerful tools to use for enhancing your brand. This lecture looks at each “P” in detail and how strengthening each component will build a strong and recognized brand.


Once a Day Marketing leads informative and action-oriented workshops related to all of our lectures.

“Jim’s workshop on brand positioning was very well received by a group of small businesspeople at the Chamber. 100% positive reviews by the attendees. I would highly recommend Jim’s services to a business or organization.”

Simon Brackley
Executive Director, Santa Fe Chamber of Commerce


In addition to onsite lectures and workshops, Once a Day Marketing shares presentations to clients utilizing online webinars.

James Glover Appearances


Hutton Broadcasting Radio Group
Live Work Los Lunas
Los Alamos Entrepreneurs’ Network
Acoma Business Enterprises


Friday Networking Lunch
Summit 15/Social Enterprise Alliance Conference
Santa Fe Area Home Builders Association
Western Association of Fish & Wildlife Agencies (WAFWA)
Conservation Business Managers Association (CBMA)
StartUp Santa Fe
New Mexico Green Chamber of Commerce – Albuquerque
Santa Fe Chamber of Commerce
Tourism Association of New Mexico
Leadville, Colorado Chamber of Commerce
The Kiwanis Club of Santa Fe
Valencia County Chamber of Commerce
Taos County Chamber of Commerce
2013 New Mexico Rural Forum


University of California, Irvine (UCI)
University of New Mexico, Anderson School of Management
University of Illinois Urbana-Champaign College of Business

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