About

Once a Day Marketing is a consultancy created to enhance your brand, increase customer mindshare and grow your market share. Based in Santa Fe, New Mexico, Once a Day Marketing provides creative and actionable strategy and tactics for your brand regardless of the size of your business, your industry or location. We will inspire you to brand and market every day.

Team

James Glover

James Glover, That Branding Guy

James Glover, That Branding Guy

James Glover, That Branding Guy, has been providing strategic solutions to his clients for over 25 years. Glover has a proven track record of exceeding expectations and delivering innovative plans and campaigns that align with the resources available to his clients. Glover has created over 250 Once a Day Marketing video blogs this past year and lectures nationally on branding and marketing.

Glover is also the founding partner of The Idea Group of Santa Fe, LLC one of the top strategic marketing companies in New Mexico serving municipalities and rural communities. Within The Idea Group, Mr. Glover is responsible for new business development, community branding and strategic planning.

Prior to forming The Idea Group, Mr. Glover spent most of his career in Los Angeles, where he provided strategic marketing direction to corporate and entertainment clients. He managed more than 200 media projects in the capacity of producer, director and writer. Glover served as production manager for MPH Entertainment in Burbank, a leading developer of non-fiction programming for major cable networks. Previously, Jim was CEO and founder of World1Media LLC, an entertainment, marketing and Internet start-up company based in Santa Fe.

Glover also served for nine years as marketing consultant and independent producer with his Santa Monica-based Total Entertainment. Clients served included American Honda, Sprint, MCI, The Upper Deck Company, Beckman Instruments, Computer Sciences Company, Computer Learning Center, US Air, Hertz, and Ritz Carlton. Early in his career, Glover worked in Silicon Valley as a financial analyst and operational auditor. He earned his MBA in marketing from the University of California, Irvine (UCI) and his BS in international business from the University of Oregon.

Marianne Tenenbaum

Marianne Tenenbaum, Branding Strategist

Marianne Tenenbaum, Branding Strategist

Marianne Tenenbaum, Branding Strategist, has been analyzing client needs, successfully driving projects and delivering superior customer support for over 25 years. She is responsible for client relations, project management, strategic planning and community branding. Tenenbaum co-produces the Ask Those Branding Guys™ radio show and manages content for Once a Day Marketing™ blogs and social media campaigns. Prior to forming Once a Day Marketing, Marianne spent much of her career at Fortune 25 Financial Services companies.

Marianne’s extensive background includes public and corporate accounting and a variety of roles including project management, leading software development teams and liaison with business partners at Bank of America and JMP Chase Card Services. Her expertise is focused around strategy, planning, cost transparency, process improvement and financial operations. While at Once a Day Marketing, Marianne has worked on economic development, branding, strategic consulting and quality of life initiatives.

Tenenbaum has a BS in Accounting from Long Island University, achieved her CPA License, has earned a Six Sigma Green Belt certification and lectures on the essentials of good process.

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