Recent Blogs

Promote Your Core Competency

July 24, 20130 Comments

Once a Day Marketing™ featured video blog: Marketing Your Core Competency Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today is Action Wednesday and we making sure you are marketing your core competency or that thing you do best. We blog a lot about the importance of your brand being unique, […]

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Branding a Custom Furniture Company

July 23, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding a Custom Furniture Maker Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing the branding of a local custom furniture business. On our radio show Ask Those Branding Guys, we spoke with […]

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40/40/20 Rule of Creating a Great Ad

July 22, 20130 Comments

Once a Day Marketing™ featured video blog: What Makes a Good Ad Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we are looking at the elements of crafting a great print advertisement. The 40/40/20 Rule is very straight forward. 40% of your ad should be about […]

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Exploring Social Media Marketing – Pinterest

July 19, 20130 Comments

First a definition: Pinterest is an online pinboard used by both individuals and businesses. A Pinterest user establishes pinboards on various topics and posts related items that interest them. Pins can be original, from a website or re-pins from within Pinterest. A business leveraging Pinterest might create various boards around the use of their products […]

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