Recent Blogs
The Importance of a Community Brand
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we are concluding our series on community branding focusing on why a cohesive brand is essential. Recently we had the opportunity to lead a working session on community branding at the 2013 Rural Forum, New Mexico’s top economic […]
Delivering the American Dream
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Action Wednesday and we are continuing our series on place branding and delivering the American Dream. On Monday we introduced the American Dream Composite Index, a robust measure of American sentiment developed by Xavier University that tracks the ability of a […]
Branding a Top Destination Resort
Listen to our featured Ask Those Branding Guys radio show podcast: Branding Bishop’s Lodge Resort Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing the branding of a top destination resort. On our radio show Ask Those Branding Guys, we spoke with Richard Verruni, […]
Marketing the America Dream
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are looking at marketing the American dream. We are big believers that you can brand anything, whether person, place or thing. This past week we attended the 2013 Rural Forum, New Mexico’s top economic development conference, and […]
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