Tag: that branding guy

“Selfies” – Strong Indicator of Social Media Usage

November 19, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are looking at the growth of “selfies” as an indicator of future social media usage. Oxford Dictionary just made “selfie” the word of the year. If you are not familiar with this term, a selfie is a […]

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Brewers Guild Promotes Member Brands

November 19, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: New Mexico Brewers Guild Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing how a statewide brewer’s guild is working hard to promote its member craft beer brands. On our radio show Ask […]

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Understanding Your Customer Loyaltyscape

November 17, 20130 Comments

Once a Day Marketing™ featured video blog: Do You Know Your Cutomer Loyaltyscape Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we are sharing our model to categorize the loyalty of your customers. There are numerous, very technical ways to zero in on the buying behavior […]

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Be a Top Social Business

November 15, 20130 Comments

Once a Day Marketing™ featured video blog: Becoming a Social Business Hello. I’m Jim Glover that branding guy with Once a Day Marketing™. Today is Digital Friday and we are continuing our conversation on the importance of being a social business. Becoming a social business is more than just using social media channels like twitter […]

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