Tag: that branding guy

Goldilocks and the Three Buzzes

January 26, 20140 Comments

Hello. I’m Jim Glover that branding guy for Once a Day Marketing. Today we are looking at creating the right amount of buzz for the introduction of a new product or service. Generating buzz or hype is a great way to create anticipation and excitement for customers around the launch of something new. The goal […]

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Enhancing Your Powerpoint Presentations (Tactics)

January 20, 20140 Comments

Once a Day Marketing™ featured video blog: Add Pizzazz to Your PowerPoints Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are talking tactics to add pizzazz to your Powerpoint presentations when you are speaking in a public setting. Powerpoint presentations are still a very popular way to share information […]

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Branding a Non-Profit

January 13, 20140 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: New Mexico Film Foundation Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Those Branding Guys, we spoke with Dirk Norris, Executive Director of the New Mexico Film Foundation. The mission of the New Mexico Film Foundation […]

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Choose Your Marketing Words Wisely

January 12, 20140 Comments

Hello. I’m Jim Glover that branding guy for Once a Day Marketing. Today we are looking at the importance of choosing the words for your marketing message wisely. The old adage that a picture is worth a 1,000 words is so true today given smart phones, digital cameras and social media sites like YouTube, Instagram, […]

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