Tag: that branding guy
Are You Satisfied with Your Brand Identity?
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are taking a quick look at your brand identity; what it is and whether or not you should think about enhancing it. Brand identity is how you want your company or product to be perceived in the market by customers. It’s […]
Branding Santa Fe Indian Market
Listen to our featured Ask Those Branding Guys™ radio show podcast: SWAIA 2015 Santa Fe Indian Market Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding strategy for a venerable New Mexico brand. Joining us on the show was Dallin Maybee, […]
Is Personal Preference Dictating Your Marketing Approach?
Hello, I’m Marianne Tenenbaum, Branding Strategist for Once a Day Marketing™. Today we’re discussing whether or not your preferences are preventing you from using the best marketing channels to distribute your message. If you are selecting marketing channels for your advertising based on the way you like to receive a marketing message, you may not […]
Mobile Ads – The Latest Marketing Trend
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we’re going to look at a new reported prepared by Mary Meeker of KPCB, a Silicon Valley venture capital firm. In the 2015 Internet Trends Report released last week, Meeker provided a few reminders of just how large the social media audience […]
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