Tag: 7Ps of Marketing

Branding a Radio Personality

May 13, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Lisa Clark and the Motherfunker Brand Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding a radio personality and their show. Joining us in the studio was Lisa Clark, on-air radio […]

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PayPal: Creative Branding

May 12, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are sharing a great example of inspired branding. Recently I had the opportunity to stay in Phoenix, Arizona for a few days. Next to my hotel was a building for PayPal, an international e-commerce business allowing payments and money transfers to […]

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Customer Service: Going the Extra Mile

May 5, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are continuing our conversation on enhancing your customer service. There is a small auto dealership in Santa Fe, New Mexico called Great Little Cars. They target many first time car buyers with quality pre-owned cars. Both my daughters have purchased cars […]

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Best Practices for Regional Branding

April 28, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Ken Rogers and Automation Alley Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding of a major metropolitan area. Joining us on air was Ken Rogers, Executive Director of Automation Alley. […]

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