Positioning (Bonus)

Branding a Retailer’s Eclectic Merchandise

December 9, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding Doodlets Retail Gift Shop Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing branding with a Santa Fe retailer. On our radio show Ask Those Branding Guys, we spoke with Stephen Young, […]

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Maintaining Brand Continuity

December 2, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Author Anne Hillerman Spider Woman’s Daughter Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing continuing the legacy of a popular brand. On our radio show Ask Those Branding Guys, we spoke with […]

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Branding a Niche Resort

November 27, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding a Niche Resort Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing branding a resort catering to a niche market. On our radio show Ask Those Branding Guys, we spoke with Suzanne […]

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Promoting an Iconic Brand: The Sound of Music

November 25, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding the Sound of Music Movie Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing promoting an iconic brand: The Sound of Music. On our radio show Ask Those Branding Guys, we spoke […]

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