Tag: 7Ps of Marketing

Exploring Social Media Marketing – Pinterest

July 19, 20130 Comments

First a definition: Pinterest is an online pinboard used by both individuals and businesses. A Pinterest user establishes pinboards on various topics and posts related items that interest them. Pins can be original, from a website or re-pins from within Pinterest. A business leveraging Pinterest might create various boards around the use of their products […]

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Branding Opportunities on the Radio (Strategic Tuesday/Promotion)

April 2, 20130 Comments

Today is Strategic Tuesday and we are going to discuss using radio as a way to promote and enhance your brand. Yesterday I launched my new radio show “Ask Those Branding Guys” on KVSF 101.5 FM in Santa Fe, New Mexico. Working in partnership with Hutton Broadcasting, I am providing programming for its radio network […]

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Aligning with Brand Lovers

March 26, 20130 Comments

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Addressing Complaints Can Strengthen Brand Loyalty

February 15, 20130 Comments

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