Process

Enhancing Your Brand with Technology

May 18, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how embracing technology can enhance all aspects of your brand. Although technology can mean various things depending on who you ask, we are focusing on technology tools and how we use them. These tools encompass everything from your car […]

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Branding a Business News Publication

May 11, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Albuquerque Business First Publisher Ian Anderson Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding strategy for a business news publication. Joining us on the show was Ian Anderson, Publisher […]

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User Generated Content (UGC) – Customers Sharing Experiences

May 11, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at a way to enhance your brand and business by empowering your customer to share their experiences through User Generated Content. In previous Once a Day Marketing blogs we’ve discussed the growth of smart phones with cameras, the popularity […]

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Move Your Marketing Forward

May 4, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are providing you with ideas to ensure that your marketing is ready to move forward. First look at your brand and make sure you have a clear understanding of what makes your business unique and compelling. You don’t want to be […]

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