Positioning (Bonus)

Brand Building with Yelp

February 2, 20150 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Chatting with Yelp’s Howie Kaibel Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed how Yelp can help your business. Joining us on the show was Howie Kaibel, Community Manager and […]

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Are You #1 in the Minds of Your Customers?

February 2, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are talking about being #1 in the minds of your customers and why it is so important for your business. When customers decide to make a purchase, they tend to buy the product that commands the top place in their minds […]

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Discussing Branding with the New Mexico Magazine

January 28, 20150 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Dave Herndon, Editor-in-Chief, New Mexico Magazine Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed tourism and the branding of New Mexico with the Editor of the state’s magazine. Joining us […]

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A Look at Inbound Marketing

January 25, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today we are taking a look at inbound marketing is and why it is important for your business. Inbound Marketing is a permission-based marketing strategy that enables potential customers to find your company at their convenience. Advertising content is created and distributed using […]

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