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How’s Your CX (Customer Experience)?

September 14, 20150 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are discussing the importance of customer experience (commonly referred to as CX) for individuals engaging with your business. Once a customer arrives at your story or website, the process they go through to make a purchase is the customer experience. It includes […]

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Branding the Santa Fe Wine and Chile Fiesta

August 31, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Santa Fe Wine and Chile Fiesta Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding of the Santa Fe Wine & Chile Fiesta. Joining us on the show was Al […]

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Inside the Branding of the Pac-12 Conference

August 11, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Pac-12 CMO Danette Leighton Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we got an inside peek at the branding secrets of one of the big 5 college conferences . Joining us […]

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Branding Santa Fe School of Cooking

August 4, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Santa Fe School of Cooking Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding strategy with the iconic Santa Fe School of Cooking. Joining us on the show were Nicole […]

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