Day of the Week
Branding a Unique Event
Once a Day Marketing™ featured video blog: Branding the Santa Fe Indian Market Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are highlighting a world-class event here in Santa Fe, New Mexico branded with distinction. Santa Fe is host to the famous Santa Fe Indian […]
Exploring Social Media Marketing – Vine
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday and we continuing our series Exploring Social Media Marketing with a discussion of Vine and whether or not it is a good fit for your marketing campaigns. Vine is a mobile application acquired by Twitter in 2012. The app […]
The Importance of a Community Brand
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we are concluding our series on community branding focusing on why a cohesive brand is essential. Recently we had the opportunity to lead a working session on community branding at the 2013 Rural Forum, New Mexico’s top economic […]
Delivering the American Dream
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Action Wednesday and we are continuing our series on place branding and delivering the American Dream. On Monday we introduced the American Dream Composite Index, a robust measure of American sentiment developed by Xavier University that tracks the ability of a […]
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