Tag: evolving markets

Responding to Evolving Markets

August 28, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are taking a look at product innovation to expand into new markets. Businesses often find themselves in a position where demand for their product is declining due to economic circumstance, social trends and/or consumer preferences. For example, a car-maker manufacturing heavy […]

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