Process
50 Podcasts of Branding Tips
Listen to our featured Those Branding Guys radio show podcast: 50th Show Celebration and Best Branding Tips Ask Those Branding Guys Radio Show: 50 Podcasts Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we celebrated 50 shows worth of Branding and Marketing advice. […]
Enhancing Your Brand Through Transparency
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at the trend to enhance brands through transparency. Given the advent of the Internet and social media, it’s difficult today for a brand, even when desired, to stay below the radar of its customers and critics. Stories, good or […]
Best Social Metrics to Monitor
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at the best metrics to monitor to determine the success of your social media campaign. The recent Business Insider study “Debunking the Myth of Social ROI” shows that dollar-value ROI metrics such as revenue per customer, sales levels, and […]
Tesla: Innovating Place and Process
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at Tesla Motors and how the company is reinventing the car buying experience. There is already a lot of buzz about what Tesla is doing to take on the traditional automobile industry with its premium electric vehicles. They understand […]
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