Physical Evidence
Shaping a Brand’s Personality
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how you can shape the personality of your brand. When your friends think of you, what comes to mind? Do they see you as friendly, helpful, adventurous, cheerful, trustworthy, engaging? Each trait is part of your personality and something […]
Branding a Desert Rock Band
Listen to our featured Ask Those Branding Guys radio show podcast: Desert Rock band St. Range Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe band. Joining us on the show was Braden Anderson Manager/Drummer […]
New Tour Company Finds Niche in New Mexico
Listen to our featured Ask Those Branding Guys radio show podcast: Turquoise Tours in New Mexico Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing with a new tour company. Joining us on the show was Lindsay Mapes – […]
Enhance Your Brand’s Communication
Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are focusing on how to enhance presentations to make information easier for people to absorb. Presenting information on slides, electronic communications and even on paper is how you share information about your company, brand, products or services. However, not all communications are […]
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