Physical Evidence
National Brands Are Making Communities Homogenous
This is Jim Glover, That Branding Guy and Marianne Tenenbaum, branding strategist, for Once a Day Marketing™. Today we are taking a look at how popular national brands are impacting the individuality of community brands. In our blogs we frequently stress the importance of a brand being unique, compelling and believable to ensure it clearly […]
Branding a New Gourmet Pub
Listen to our featured Ask Those Branding Guys™ radio show podcast: Branding The Loyal Hound Pub Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing for a new local restaurant. Joining us on the show were Dave Readyhough and […]
Branding New Mexico’s Rail Runner Commuter Train
Listen to our featured Ask Those Branding Guys radio show podcast: New Mexico Rail Runner Commuter Train Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding with the New Mexico Rail Runner. Joining us on the show was Jay Faught, Marketing […]
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