Archive for October, 2014

Taking On Big Insurance with Mobile Marketing

October 15, 20140 Comments

New Mexico-based Blue Chip Insurance taking on the big insurance companies using this messaging deployed via mobile marketing wrapped on a city bus. Will it be successful to create awareness and consumer interest? What do you think?

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Branding Chat with Bunnies by the Bay

October 14, 20140 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Jeanne-Ming Hayes, president, Bunnies by the Bay Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing with a company that desires to enable its customers to “give glad […]

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Marketing a Unique Growing Container

October 7, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Awesome Harvest Modular Growing Pot Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed marketing and branding for a unique growing container. Joining us on the show were Sattva Ananda and John […]

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Making a Meaningful Brand Stand

October 6, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are asking you about your company brand stand. Not sure what a brand stand is? Try answering the following question: What is something your brand is standing up for? As an example, look at this picture of this special edition University […]

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