Tag: place

Leverage the Right Distribution Channels

June 13, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing importance of understanding product distribution and selecting the right channels for your company. Place is one of the 7Ps of Marketing and includes the channels are you currently leveraging to make your product available to customers and potential customers.Direct […]

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Tesla: Innovating Place and Process

March 17, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at Tesla Motors and how the company is reinventing the car buying experience. There is already a lot of buzz about what Tesla is doing to take on the traditional automobile industry with its premium electric vehicles. They understand […]

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