Make Personal Branding a 2015 Resolution

January 6, 20150 Comments

Kevin Atkinson with George RR Martin and Dirk Norris, New Mexico Film Foundation

Kevin Atkinson with George RR Martin and Dirk Norris, New Mexico Film Foundation

Listen to our featured Ask Those Branding Guys radio show podcast: Make Personal Branding Your 2015 Resolution

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed personal branding for an aspiring screen writer/film maker.

Joining us on the show was Kevin Atkinson, screen writer, film maker and recent winner of the George RR Martin grant for film making awarded by the New Mexico Film Foundation. Kevin is focused on establishing his personal brand in the sci-fi, fantasy and comic genre.

Kevin shared that he has been familiar with the work of George RR Martin (Game of Thrones) for many years and he is committed to using the prize in a capacity worthy of the honor associated with this renowned fantasy author. Glover noted that Kevin is already poised to deliver on his brand promise.

Those Branding Guys shared that Kevin should leverage the notoriety of Martin and uniqueness of his award at every opportunity. Sharing this information in his personal marketing will lend credibility to his brand as well. They reminded Kevin to also identify what makes his abilities compelling for potential clients.

Kevin’s current project, Nighthawks, a planned web-based series, is now in post-production. He plans to have a trailer on YouTube and debut a website. Glover reviewed other social media channel he thought would be effective to communicate with the target audience, including twitter, Instagram and Facebook.

In addition to promoting Nighthawks, Glover suggested that Kevin update his LinkedIn profile and also network as much as possible, it is a powerful tool for generating business leads.

Enjoy the show.

Once a Day Marketing™ positions brands to become #1 in the minds of target customers. Visit our website at Contact James Glover at (505) 501-1330 or email Listen to Ask Those Branding Guys™ every Monday at 11:00am (MDT) streaming live on KVSF 101.5 FM.

© 2015 Once a Day Marketing™. All rights reserved.

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