Tactics

Branding a Historic New Mexico Inn

December 15, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Historic Mabel Dodge Luhan House Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing of a Historic Inn in Northern New Mexico. Joining us on the show was […]

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A Focus on Millennials

December 7, 20150 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are discussing characteristics of the Millennial’s market segment. The market place is made up of numerous types of consumers. These markets are segmented by demographics (who they are) and psychographics (what they are all about). Among the many ways to describe the […]

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Branding with Fast Company Co-Founder Alan Webber

November 10, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Fast Company Co-Founder Alan Webber Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing with the co-founder of a dynamic business publication. Joining us on the show was […]

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Albuquerque CVB’s Brand New Brand

September 21, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Albuquerque’s New Brand for the Convention and Visitors Bureau Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing for the City of Albuquerque Convention and Visitors Bureau. Joining […]

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