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Branding Joseph’s Lite Cookies

March 24, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Joseph’s Lite Cookies with Joseph Semprevivo Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing for a national cookie manufacturer. Joining us on the show was Joseph Semprevivo, […]

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Branding a New Gourmet Pub

March 17, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Branding The Loyal Hound Pub Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing for a new local restaurant. Joining us on the show were Dave Readyhough and […]

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An International Take on Branding

March 10, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: The Brands of Russia and President Vladimir Putin Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed how governments are using branding to shape their political images. Joining us on the […]

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Branding With a Focus on Millennials

February 22, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are taking a look at brand message targeted at the Millennial Generation. Millennials or Generation Y, are generally considered to be young adults with birthdays between the 1980s and early 2000s. According to the Pew Research Center, this year the Millennials […]

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