Knowledge
Reaching That Next Customer
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today I am going to discuss the topic of reaching that next customer. If you are like me it’s hard to determine exactly how a potential new customer discovers your brand and decides to engage your product or service. Sometimes I can pinpoint […]
Small Things Can Make a Brand Big
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are going to share a real life customer service experience to show how the little things can enhance a brand. During a recent stay at the Marriott Fairfield Inn & Suites in Phoenix, Arizona I encountered an employee named Lu who […]
50 Podcasts of Branding Tips
Listen to our featured Those Branding Guys radio show podcast: 50th Show Celebration and Best Branding Tips Ask Those Branding Guys Radio Show: 50 Podcasts Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we celebrated 50 shows worth of Branding and Marketing advice. […]
Best Social Metrics to Monitor
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at the best metrics to monitor to determine the success of your social media campaign. The recent Business Insider study “Debunking the Myth of Social ROI” shows that dollar-value ROI metrics such as revenue per customer, sales levels, and […]
Stay Connected