Recent Blogs

Branding Opportunities on the Radio (Strategic Tuesday/Promotion)

April 2, 20130 Comments

Today is Strategic Tuesday and we are going to discuss using radio as a way to promote and enhance your brand. Yesterday I launched my new radio show “Ask Those Branding Guys” on KVSF 101.5 FM in Santa Fe, New Mexico. Working in partnership with Hutton Broadcasting, I am providing programming for its radio network […]

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“Ask Those Branding Guys” New Radio Show (Smart Monday/Positioning)

April 1, 20130 Comments

Hello there, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™.  Today is Smart Monday and I am excited to share with you news about my brand new radio show designed to enhance your branding and marketing. The show is called “Ask Those Branding Guys,” and I am co-hosting with my long time […]

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Aligning with Brand Lovers

March 26, 20130 Comments

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Brand Image and Brand Identity (Smart Monday/Positioning)

March 19, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we are going to talk about brand image and brand identity. You have heard the expression “image is everything”. Let’s take a look at brand image. Brand image is the perception of your brand in the minds of […]

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