Strategy

7Cs of Successful Inbound Marketing – Part 1

February 29, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are sharing the first of a two part blog around what I call the 7 Cs of Successful Inbound Marketing. When you are launching or managing a social media campaign, it’s important to ensure you address each of the 7Cs which […]

Continue Reading »

On Stage with a Honky Tonk Americana Band

February 22, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Honky Tonk Americana Band Half Broke Horses Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe band. Joining us on the show was Tasha […]

Continue Reading »

Hot Hot Hot – National Fiery Foods and BBQ Show

February 18, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: National Fiery Foods and BBQ Show Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed tourism and the branding of a major Albuquerque foodies event. Joining us on the show was […]

Continue Reading »

3 Keys to a Great Brand

February 14, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we review three foundational elements that all great brands have. Every business has to stand out from their competitors through differentiating products and services, providing a superior customers experience or being an innovator in the area of business; preferably all of the […]

Continue Reading »

Back to Top