Promotion

Branding a Unique Market

March 22, 20170 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding a Unique Market Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a unique neighborhood market. Joining us on-air were Jane & Jay Winter – owners […]

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Radio: a Powerful Advertising Channel

March 14, 20170 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Radio Strategies for Your Marketing Toolkit Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed how radio advertising can boost your branding and marketing. Joining us on-air was Jess Preston – […]

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Marketing 101: 7Ps of Marketing – PROMOTION

March 6, 20170 Comments

Hello, I’m Jim Glover, “That Branding Guy” for Once a Day Marketing™. Today we’re sharing Part VI in our series on the fundamentals of marketing using the 7Ps with a discussion of Promotion. Promotion is telling your customers about your products and services, their benefits and where they can be found. In today’s world customers […]

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Constructing a Home Builders Association Brand

February 16, 20170 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Santa Fe Area Homebuilders Association Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Home Builders Association. Joining us on-air was Kim Shanahan – Executive Officer […]

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