Physical Evidence

Branding The Big Texan Steak Ranch

May 19, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: The Big Texan Steak Ranch Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show AskThose Branding Guys™, we discussed branding strategy for a well-known restaurant. Today Those Branding Guys celebrated their 100th show. We received numerous congratulatory […]

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Branding a Successful Real Estate Developer

May 8, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Luna Santa Fe Development Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding strategy for office and mixed use properties. Joining us on the show was Ken Joseph, developer of […]

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Office Space is a Key Part of Your Brand

April 26, 20150 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist for Once a Day Marketing™. Today we’re discussing how your office space is a critical component of the physical aspect of your brand. In many of our blogs we have written extensively about the 7Ps of Marketing and how physical evidence such as packaging, design and signage are visual […]

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Enhance Your Brand with Great Design

April 13, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how important it is that customer encounters with your brand are visually appealing, send the message you want to convey and provide instant recognition of the brand. Visual cues about your company and brand are essential for customers to […]

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