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Make Your Brand Stand Out

September 19, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing the fundamental elements to set your brand apart from the crowd. Every business has to stand out from their competitors through differentiating products and services, providing a superior customers experience or being an innovator in the area of business; […]

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Shaping a Brand’s Personality

September 11, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how you can shape the personality of your brand. When your friends think of you, what comes to mind? Do they see you as friendly, helpful, adventurous, cheerful, trustworthy, engaging? Each trait is part of your personality and something […]

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Non-Profit Cooking Up a Great Brand

August 3, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Cooking with Kids Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a local organization. Joining us on the show were Lynn Walters, Anna Farrier and Cheryl […]

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Branding Rock Drummer Ben Smith

July 20, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Ben Smith Music Company Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a rock musician. Joining us on the show was Ben Smith, drummer for the […]

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