Digital Friday

7Cs of Successful Inbound Marketing

October 18, 20130 Comments

Today is Digital Friday at Once a Day Marketing™ and we are starting a two-part series that highlights our 7Cs of Successful Inbound Marketing©. If you are launching or managing a social media campaign, it’s important to ensure you address each of the 7Cs which include: Commitment, Customers/Clients, Campaign, Content, Consistency, Capture and Cultivate. Today […]

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Exploring Social Media Marketing – Instagram Video

October 11, 20130 Comments

Today is Digital Friday at Once a Day Marketing™and we are sharing another installment in our series Exploring Social Media Marketing which looks at the increasing popularity of Instagram video for businesses. As we have previously discussed, Instagram is a social networking community that allows users to share life’s moments with a simple photo or […]

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Creating Apps Customers Will Love

October 4, 20130 Comments

Today is Digital Friday at Once a Day Marketing™ and we are discussing smart phone and tablet app development for your business. Both Apple and Google claim more than 800,000 third-party programs available for iOs and Android platforms. That’s a lot of choices for mobile users. Despite all this product selection, how many apps do […]

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Blurring the Line Between Marketing and Journalism

September 27, 20130 Comments

Today is Digital Friday at Once a Day Marketing™ and we are discussing an emerging trend referred to as Native Advertising. A recent New York Times article describes Native Advertising as an advertisement in the guise of journalism, displaying the same characteristics of the site on which it is found. This form of advertising is […]

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