Action Wednesday

Keeping Your Brand Promise

April 17, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today is Action Wednesday and we are discussing fulfilling brand promise. To determine whether or not you are fulfilling your brand promise, compare the expectations your customers have of your brand or product to their actual experience. Are you delivering? Are you exceeding […]

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Enhance Your Brand with Public Speaking

April 10, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today is Action Wednesday and we are going to discuss the importance of becoming a public speaker. One of the best ways I’ve found to enhance my own personal brand is seeking public speaking engagements. There are many organizations in need of professionals […]

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Grading Your Customer Experience (Action Wednesday/Process)

April 3, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday where we’re going to have you grade the customer experience at your business. Remember back in high school when the teacher would score your work? When you received that A+ you felt great because you knew you did a […]

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150 Videos About Marketing Tactics

December 31, 20120 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. This is the second in our series recapping the video advice produced by Once a Day Marketing™ this last year. Today we are going to look at 150 more videos which relate to Action Wednesday, Recon Thursday, and Digital Friday. Action Wednesday is […]

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