Archive for November, 2014

Building a Community Brand

November 30, 20140 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Ralph L.Mims and Branding Village of Los Lunas Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed the importance of a strong, unified community brand. Joining us on the show was […]

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Product Innovation and New Markets

November 21, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at product innovation to expand into new markets. If you are a car-maker who manufactures heavy duty trucks in a market place where many drivers want better gas mileage, what do you do? When you are one of the […]

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Branding a Regional Medical Center

November 18, 20140 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding Christus St. Vincent Regional Medical Center Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing for a Regional Medical Facility. Joining us on the show was Lillian […]

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Branding a National Association

November 11, 20140 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding the National Association of Women MBAs Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing for a national association. Joining us on the show was Philana Kiely, […]

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