Archive for May, 2013
Tracking Your Competition’s Pricing
Once a Day Marketing™ featured video blog: Pricing Your Competition Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Recon Thursday and we are talking about checking in on your competition’s pricing. Pricing is a major part of the 7Ps of Marketing and there many pricing strategies available to you […]
Build Brand Confidence with Guarantees
Once a Day Marketing™ featured video blog: Build Brand Confidence with Guarantees Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today is Action Wednesday and we are talking about guarantees and how they can enhance your brand and customer confidence. A guarantee is a formal promise that a certain condition will […]
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